I originally had this as part of my blog post “What is Social Media?”, however I realised that there was just too much information and didn’t want it to get lost in the words.
Social Media has had such a fundamental impact on the way we communicate.
“We no longer search for the news, the news finds us…
We will no longer search for products and services, they will find us via social media”
But, It used to be that if people (consumers) wanted to find out something, they would look in the yellow pages, the local paper, ask around their friends for recommendations…
To find out the news or tomorrow’s weather, we happily waited until 6pm and tuned into the television.
To check our communications via email, we checked our computer a couple of times a day, or perhaps just every couple of days.
How has the internet and the mobile smart-phones changed this? – Instant communication, Instant information…. Read More
