.There really are no secrets when it comes to the success of social media as a business tool. The sheer convenience of being able to communicate and interact with customers is enticing a growing number of businesses to jump on the social media bandwagon.
According to the 2011 Domainz eBiz Review, 50% of businesses with an online presence were using social media, compared with just 29% in 2010. In the next 12 months, the majority of the 725 businesses polled plan to increase their investment in website and internet tools.
But it’s not enough that your business is using social media – you need to be using it in the right way. That’s where marketing specialist Kerry Ensor, founder of Social Media Mgr, comes in. The impact of specialist advice on business social media strategy can be the difference between success and failure.
Some local businesses have shared their experiences on how social media has helped them.
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Is anybody out there?
For social media to be effective you need to be where your customers are, … Read More