I live in a “Village” – trendy term for a suburb with community feeling. I love this. I love the fact I go out and see people I know and can engage with.
Imagine if your business had its own village of loyal and interested customers, with whom you could interact with on a regular basis and share interesting information that you believe in and that relates to your industry.
Imagine if this “village” regularly bought from you because they trust you and know you.
As a business owner, I am sure that you know your product and service inside-out – you are the expert in your field – yes? Well, you need to take that “know-how” and share some of it – people want to hear from you – their very smart “friend” who knows all about these things that they are interested in too.
